Muscat: In the realm of luxury design and construction, a prominent Omani firm is establishing itself as a leading fit-out company with aspirations that reach well beyond the borders of the Sultanate.
Global Building and Construction LLC (GBC) has adopted the “Made in Oman” ethos and has garnered recognition for creating custom, opulent interiors that honor Omani craftsmanship while integrating global design trends.
In a recent exclusive interview with Times of Oman, Devang Soni, a partner at GBC, provided insights into the company’s accomplishments, including their flagship project—the exquisite Em Sherif restaurant located at The St. Regis Al Mouj Muscat—and their plans for expansion throughout the GCC region.
A significant achievement
One of GBC’s notable projects is the recently inaugurated Em Sherif restaurant, a renowned Lebanese fine-dining establishment with roots in Beirut. Celebrated for its exceptional Lebanese cuisine, Em Sherif boasts over 25 locations worldwide, with its Muscat branch at The St. Regis Al Mouj holding particular significance.
“This was a significant project for us,” Soni remarked. “Launching the first branch in Oman was not only a challenge but also a tremendous source of pride. The fact that this was accomplished by an Omani company highlights our capabilities.”
Designed by the esteemed architect Ramy Boutros, the restaurant embodies the spirit of Lebanese culture infused with Mediterranean elements. Its distinctive blue-and-white color scheme, elaborate Mashrabiya screens, and opulent interiors create an atmosphere that is both refined and culturally meaningful.
“Em Sherif is a design triumph,” Soni expressed with pride. “It harmonizes elegance and tradition, and the feedback we’ve received has been outstanding. The restaurant has turned into a social media phenomenon, and we are excited to see how it connects with the community.”
Other notable projects
In addition to Em Sherif, GBC’s expertise encompasses a wide range of sectors. The company has executed exclusive fit-outs for luxury hotels, custom villas, and commercial spaces, frequently partnering with international architects and designers. “We have undertaken projects that require precision, creativity, and a profound understanding of cultural subtleties,” Soni noted.
“This is what distinguishes us - we don’t merely construct spaces; we craft experiences.”
Driving Innovation and Sustainability
A fundamental aspect of GBC’s philosophy is its commitment to sustainability. The company incorporates environmentally friendly practices into its projects, utilizing sustainable materials and cutting-edge construction technologies such as Building Information Modeling (BIM) and 3D printing.
“Sustainability is not merely a trend; it is a responsibility,” Soni stated.
“Our goal is to set a standard, ensuring that our projects are not only visually appealing but also environmentally responsible.”
Commitment to Local Talent and Community
In line with its dedication to Oman, GBC is actively involved in training and employing local talent. “We are committed to empowering Omani youth,” Soni remarked.
“By offering them opportunities to participate in world-class projects, we are contributing to the development of Oman’s interior fit-out, joinery, and design sector.”
The company also participates in community initiatives, enhancing public spaces and cultural projects that honor Oman’s heritage.
With a solid track record of success and a clear vision for the future, GBC is well-positioned to emerge as a leading name in the fit-out industry throughout Oman.
Soni remarked, "The successful launch of Em Sherif highlights Oman's strength. With further advancements on the way, we believe the 'Made in Oman' initiative will soon capture regional attention, with GBC playing a pivotal role in this evolution."
As Oman rises as a center for creativity and innovation, firms like GBC are at the forefront, exemplifying the distinctive fusion of tradition and modernity that characterizes Omani excellence. Through remarkable interiors and sustainable practices, GBC is not merely constructing spaces; they are creating a lasting legacy.
